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Business of Music

Undergraduate Bulletin
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Undergraduate & Graduate Dates to Remember*

Fall Term 2009

August 26-30 Wolfpack Welcome
August 31 Classes begin
September 4
Add deadline
October 30 Last day to withdraw & last day
to apply for graduation
December 11 Last day of classes
December 12-18 Final Exams

Spring Term 2010

January 8 New Student Orientation
January 11 Classes begin
January 15 Add deadline
March 12 Last day to withdraw & last day to apply for graduation
April 28 Last day of classes
April 30 - May 6 Final Exams
May 8 Commencement - all colleges

*College of Law dates on Law Bulletin

PROGRAM OBJECTIVE

The purpose of the business of music major is to provide students with the knowledge needed to apply sound business theory to professional fields within the entertainment industry.  Having an intentional entrepreneurial focus, graduates are equipped to prepare comprehensive business plans for founding new entertainment-related businesses or taking leadership positions for the expansion of existing enterprises.  Building on the thorough business coursework, graduates are prepared to excel in a wide-range of business opportunities. 

LEARNING GOALS

  • Graduates will have a broad understanding and appreciation of the music industry and its unique financial dynamics.
  • Graduates will understand intellectual property laws and associated legislation that impacts the music industry.
  • Graduates will have the knowledge needed to create a comprehensive strategic plan, marketing plan, funding proposal and overall business plan for a new music-related enterprise.
  • Graduates will present a comprehensive portfolio of work prepared from coursework and evidence of application of knowledge from internships and other outside school activities.  

MAJOR REQUIREMENTS

All business of music majors must take the following course sequence:

Course
Title
Credits
MUSB B100 Music Industry Forum (pass / fail) 0*
MUSB B110 Introduction to Music Industry Studies 3
MUSB B205 Legal Issues in the Music Industry 3
MUSB B250 Music Marketing + Promotion 3
MUSB B310 Music Finance 3
MUSB B350 Music Management + Concert Production 3
MUSB B400 Music Industry Entrepreneurship 3
MUSB B450 Music Industry Senior Seminar 3
INTB B### International Business Elective 3
Total Credits in Major 24
Total Credits in Degree 120

* This 0-credit seminar / workshop course must be taken in each semester of residence.

OTHER INFORMATION

Course + Elective Descriptions

Common Curriculum Requirements

Business Adjunct Requirements

Business Core Requirements